KLARNA 
pay smarter



Unknown and untrusted outside of Sweden, Klarna came to us with the challenge to tell the world that Klarna is the smartest way to pay. 
  So, in this global campaign, we showed the smartest people you can think of paying with Klarna. Smart right?



SPOTS


PRODUCT STUFF


BRAND STUFF 


CREDITS

CREATIVE DIRECTION
Michael Mavian
Matthew Fraracci

COPY
Jake Hulsebosch
Darya Nikol

DESIGN
Vivienne McCarley
Matthew Beaubien

ART DIRECTION
Raine Calulag
Allison Presti
Ted Nguyen